Tuesday, November 10, 2009
9:00-10:15 AM Welcome Keynote
Dr. Charles Schewe,
Professor of Marketing, University of Massachusetts Amherst
Age ‘Really’ Matters: Marketing to Shared Experiences
Dr. Charles Schewe, highly regarded speaker, professor, consultant and author of over ten books on marketing, originated generational marketing with his widely-acclaimed "The Power of Cohorts" article in American Demographics and in his newest book Defining Markets, Defining Moments (Wiley, 2002). As a speaker and professor for over 30 years, Dr. Schewe has wowed audiences of all sizes with his engaging and easy style, and with his real-world examples.
12:30-1:45 PM: Lunch Keynote
Dr. Josepha Campinha-Bacote,
President, Transcultural C.A.R.E. AssociatesListening to Many Voices – Serving a Diverse Aging Population
Dr. Campinha-Bacote is the President and Founder of Transcultural C.A.R.E. Associates, a private consultation service which focuses on clinical, administrative, research, and educational issues in transcultural health care and mental health. She has worked with managed healthcare organizations, acute and long term medical centers, outpatient healthcare organizations, academic institutions, community outreach centers, faith-based organizations and the federal government to enhance the level of cultural competence among their employees and healthcare professionals.
Wednesday, November 11th, 2009
9:00-9:45 AM:
Mary L. Aurtrey,
Retired Sergeant Major from the United States Army"The Aging Veteran - Celebrate Growing Older"
Mary Aurtrey’s military career expands from Private to Sergeant Major. She served honorably in the United States Army for 22 ½ years before she retired. Some of her leadership roles included Sergeant Major for the Directorate of Engineers, First Sergeant for 1st Battalion, Company B, Fort Benjamin Harrison Indiana, and Platoon Sergeant, 1st Personnel Command, Heidelberg, Germany. She is a graduate of the Sergeant Major’s Academy, and also holds a Masters Degree from Ball State University, a Bachelors of Science Degree from University of Maryland, and an Associate’s Degree from Vincennes University. She is currently a Systems Accountant at the Defense Finance and Accounting Service Center, the Chaplain for the American Legion Women’s Post #438, Prayer Partner at Calvary Temple Church, Co-Director for Women In Networking, and Board Member for the Hoosier Women Veterans Committee. She is a native of South Carolina. Mary and James celebrated their 36th wedding anniversary on August 27, 2009.
11:30-12:30 PM: Closing Keynote & Lunch
Tom Casalini
Casalini Portraits
Ordinary Heroes. A Tribute to Congressional Medal of Honor Recipients: Reflections of Freedom, Faith, Duty, and the Heroic 
Tom Casalini is a nationally recognized photographer of 30 years. He is a first generation Hoosier, born and raised in Logansport, Indiana. Since the early 1980's Casalini's work has become well known in the commercial advertising field. Tom continues to work on a commissioned project for the new Indiana State Museum creating portrait studies of famous Hoosiers. Now a publisher and author of his first book, ORDINARY HEROES, Casalini tours the nation sharing a dynamic, emotional, unforgettable presentation about the recipients of our nation's highest tribute for valor - the Medal of Honor.